Setting the Bar High: How Creative World Schools Keep Quality Growing
December 18, 2025
Opening a preschool franchise is exciting. There’s a lot to think about, but one of the biggest decisions you’ll make early on is where to open your school. The right spot can set you up for long-term success, help families find you easily, and give you that full feeling when parents start calling before you’ve even finished building.
At Creative World School, we’ve helped a lot of people open their own schools, and we’ve seen what works (and what doesn’t). So if you’re starting to explore preschool franchises and wondering how to pick the best location, you’re in the right place.
Look at the Number of Kids Nearby
One of the first things to figure out is how many families with young children live near the site you’re considering. At Creative World School, we usually look for places with at least 5,000 children within about four miles. That gives you a nice base of potential students. You won’t need all of them, of course. Even a small slice of that number can fill your school.
You’ll also want to think about the kind of families in the area. Are both parents working? Are the existing daycares or preschools full? Are there waitlists? These are all signs that families are looking for help and would probably be happy to have more early education options close to home.
Figure Out What Size School Fits the Community
Once you’ve got a good feel for the area, the next thing to think about is how big your school should be. You don’t want to go too small and run out of space, but you also don’t want to build something huge if the demand isn’t there.
We offer two main building sizes. One is 10,000 square feet and holds around 190 kids. The other is 13,000 square feet and holds up to 250. The smaller one usually needs about an acre and a half of land. The larger one needs a bit more, closer to two and a half acres.
What works best will depend on the neighborhood. If it’s a fast-growing area with lots of new homes and young families, the bigger building might make sense. If it’s a steady, established neighborhood, the standard size is probably a better fit. We’ll help you sort through the options and figure out what makes the most sense.
Make Sure Families Can Actually Get to You
You can build the most beautiful preschool in the world, but if families can’t see it or get to it easily, that’s going to make things harder. That’s why we put so much focus on access and visibility. Parents are looking for schools that fit into their everyday life. They want to drop their kids off on the way to work, pick them up without hassle, and feel like the school is part of their routine. Locations near main roads, residential neighborhoods, or busy commuter routes work well because they’re easy to find and convenient.
We look at things like traffic flow, entrance and exit access, nearby landmarks, and how the building sits on the land. Parking also matters. You don’t need a giant lot, but families need to feel like drop-off and pickup won’t be a daily headache.
When families drive by your school regularly, it starts to feel familiar before they even walk through the doors. That early connection builds comfort and curiosity, which makes your first tours and enrollment efforts go a lot smoother.
Understand What Kind of Territory You’ll Have
If you’re going the franchise route, it’s a good idea to ask what kind of territory protection comes with your school. At Creative World, every franchise gets a five-mile protected radius. That means no other Creative World can open within that area, so you’re not going to find yourself sharing the same neighborhood with another owner.
Having your own space gives you room to grow and helps families clearly understand which school is theirs. It also makes it easier to focus your outreach and become known in the community without overlapping with someone else doing the same thing.
Don’t Try to Do It All Alone
There’s a lot that goes into picking a location that will return your investment. From land and zoning to building size and community research, it can get overwhelming pretty quickly. That’s why we don’t expect new owners to know it all from the start.
Our team helps walk through every part of the process. We help evaluate land, review the local population, look at traffic access, compare sites, and connect you with local experts if needed. Once the land is chosen, we provide full construction plans tailored to the space, so you’re not starting from scratch.
We’ve helped owners open schools in all kinds of markets, so we bring real experience to the table. You’ll never be left guessing.
The Spot You Choose Can Shape Everything That Comes Next
Where you put your school affects how quickly it fills up, how easily you build trust with families, and how connected you feel to your community. A great location supports your goals, feels natural for families, and makes day-to-day life smoother for everyone.
We’ve seen schools launch strong just because they were in the right spot. When families see your school on their daily drive or hear about you through their neighbors, that kind of visibility and word-of-mouth can go a long way.
