Starting a Preschool Franchise Post-Pandemic

Starting any type of business can have its risks, not to mention doing it in a landscape brought on by COVID-19. 

When considering starting a childcare or early education business in these uncertain times, it’s important to think about whether you’d like to start from scratch or invest in a proven system with an established brand. With a franchise model, the franchisor has already done much of the work for your future business. In addition, a corporate support team will be beneficial to you for guidance, support, training, and business development. 

There have been numerous cases of preschool franchise owners overcoming the trouble brought on by the pandemic. They have found new and creative ways to connect with families and audiences, often identifying opportunities for growth through collaborative support from their franchisors. Now that we are emerging from the pandemic, as more people are vaccinated, recovery in the early education industry is stronger than ever. 

Here are some important things to consider when deciding if owning a preschool franchise is right for you at this time. 

1. Established Preschool Franchises are Recession-Resistant. 

At Creative World School, no school has ever had to shut down permanently because of financial hardship. As parents and guardians return to the workforce, the demand for high-quality early childhood education is stronger than ever and will continue to be essential for our economy to thrive. Since the pandemic in 2020, we have successfully opened several locations, with more slated to open in 2022. 

2. Who Are the People Who Make Up the Franchise? 

As you narrow down your list of which franchise brand you want to pursue, you should become familiar with the people working behind the scenes to ensure your success. Ask as many questions as you need to before making a decision. At Creative World School, we are a family, and our owners are family too. Our experienced team will be your guide through every step, from site selection to school operations. 

3. How Does the Franchisor Respond in Crisis Situations?

When looking into purchasing a preschool franchise, investigate how the Franchisors support their Franchisees in difficult times. During the pandemic, Creative World School immediately implemented top-notch health and safety guidelines for all of our schools. We quickly rolled out a mask mandate for all teachers and ensured that marketing efforts were effective in communicating to families that our schools are safe for their children. Read our COVID-19 Response here. https://creativeworldschool.com/creative-world-school-covid-19-safety-response/ 

4. What’s Your Comfort Level?

Do you like meeting families and engaging with the community, or are you more comfortable offering support behind the scenes? In either case, our most successful franchise owners are highly engaged with the success of their school, emphasizing a hands-on approach and championing Creative World School’s core values.   

Keep in mind, that we want every one of our owners to succeed. We believe that adversity and discovering new approaches through difficult times often lead to improvement and progress. At Creative World School, we will always continue to find new opportunities together and overcome obstacles, as a family!